A conversion rate is the amount of your passive website users who convert into customers. We use A/B testing to provide you with the highest converting design formatting, content, and then eliminate any technical errors which may decrease your rankings on search engines. The more people that take action on your website can take you one step closer to meeting your business goals.
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Why Should I Optimize My Pages?
Increase Your Sales Closing Rate
The first step is earning online traffic but then you need to close the sale. We create a user-experience that drives your sales funnel.
Qualify Your Leads
Life-time customers make repeat sales and product recommendations that you rely on to stand-out from competition.
Establish a Clear Brand
Your website’s content is an opportunity to express your mission, voice, values, and other characteristics that will establish your brand.
How Do We Go About the Process?
Map Your Customer Journey
We map your customer’s journey by tracking the order of the pages that your customer’s are visiting and implement change based on the journey that they are taking. We use top analytic software to get results.
A/B Test Structural Elements
We perform A/B testing as controlled experiments to discover what features best creates conversions.This includes button colors, keywords, and content placement. Our testing can earn faster and more valuable leads.
Optimize For Traffic Type
We optimize for your customer. In other words, we optimize for the demographics of your customers, including profession, age, income, gender and more. You will see results in your content and online advertisement.
Complete Funnel Integration
After tracking your customer’s journey and performing complete A/B testing, we integrate a customized sales funnel which best influences your conversion rate. The sales funnel tracks what pages your customers are visiting.
Copy and Image Optimization
Your copy and images are often what customers notice first. We optimize your content with keywords, headlines, and personalized videos that best relate to your business’ mission statement.
We strategically compare your business to competitor’s strengths and weaknesses to find where you are unique. We can then identify our best opportunities to attract your target market.