Category: Content Marketing

Is There a Difference Between Users Who Search For "Climate Change" and Users Who Search For "Global Warming"?

Keyword research is a digital marketer’s bread and butter and it can be a fun experiment to play around with even if you don’t work in the industry. Last Keyword Watch we looked to see if there was a relation between “new homes” and “new car” searches. We were able to hypothesize theories about how […]

Batch Planning For Content Creation

It’s easy to start a blog, but it can be really difficult to maintain it. When you start a blog or other similar content creation (like a heavy social media presence), you do it because either. it’s your job or you’re writing about something you’re interested in and want to share your thoughts or something […]