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The Good, Bad, and Useful Tips for SEO Automation Business owners know that time equals money, and even the mention of that three-letter initialism — SEO — fills marketers with dread, as they start worrying about the time that they’ll have to spend implementing manual SEO strategies. Every marketer knows that the effort that they […]

Search engine optimization (SEO) is as relevant as ever—organic search makes up about one-third of traffic to brand websites, and SEO is what helps get that traffic to reach your brand. If you have a website, it’s vital that you get to know SEO, but to be successful in this area it requires extensive research […]

….and what to do about it. In a fast-paced world, no one likes to wait, especially your website visitors. You could have the most visually appealing landing pages, with perfectly placed CTAs, visuals, and compelling copy. However, if a well-crafted website doesn’t load at an appropriate speed, all your effort goes to waste. For that […]

In just a matter of a few months, COVID-19 has stopped an otherwise fast-paced world. As marketers, it’s our job to make the best out of the worst situations – even if we’re quarantined, can’t leverage the creative benefits of face-to-face collaborations, or are unable to score new work. During this sluggish period, your best […]

In today’s competitive landscape, ranking for local search queries can be tough – even more so if you’re competing in a rapidly growing market, like Central Oregon. However, ranking locally can help you get discovered for relevant queries, attract highly targeted traffic to your website, and even result in more walk-in customers. Continue reading to […]

Campaign analytics is the most used marketing technology by B2B marketing professionals in the US. Even so, a lot of those marketers aren’t getting all the details they can from their metrics. One of the biggest challenges of marketing online is tying conversions back to the source of the lead so you can see what campaigns are […]

Keyword research is a digital marketer’s bread and butter and it can be a fun experiment to play around with even if you don’t work in the industry. Last Keyword Watch we looked to see if there was a relation between “new homes” and “new car” searches. We were able to hypothesize theories about how […]

It’s easy to start a blog, but it can be really difficult to maintain it. When you start a blog or other similar content creation (like a heavy social media presence), you do it because either. it’s your job or you’re writing about something you’re interested in and want to share your thoughts or something […]

Disclosure: At Pro Q, we are trying out retainers to see how they work with clients. Our opinions and position may change as we get new facts, but the following articles describe our current experience. Wondering if you should switch to a retainer? Weighing the positives and negatives of a retainer is essential to determine […]

You’ve come up with a marketing budget for your company. But now what? Once you determine your ad spend in the digital marketing sphere, it can be daunting to figure how that budget actually breaks down. Google Ads, Facebook Advertising and other social media platforms, email marketing campaigns, and Search Engine Optimization (SEO) should all […]